The first time I saw ABS CBN's Christmas Station ID for 2009, my initial feeling was "wow, very nice." Message is quite clear, and reminds us what Christmas is all about.
ABS CBN for me always makes remarkable station IDs, and in my opinion, always better than GMA's. However, I cannot help but wonder if the station really does take into heart and put into action the messages that they always put across. This year, there were some actions of the station that I frowned upon (hello, Willie issue?!?) and convinced me that at the end, it's all about money.
Again, I just pray that their message in the Christmas ID will remind us what our priorities are and what we should be doing. I hope the station will not just be a "messenger" but the mover as well. Walk the talk, talk the walk, walk the walk, talk the talk.
ABS CBN's 2009 Christmas Station ID
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