Aug 11, 2008

Marketing Strategies to Get Crew

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Market condition in the shipping industry is proving to be getting more challenging by the day. Before, it is the demand’s market, but now, since there is very tight supply of seafarers, they have become choosy and most of the time, money and benefits talk. We have been coming up with different marketing strategies and promotional products that would entice people to join our company. I just hope that our strategies would work, because if not, my work would all the more become stressful. Sheeps, I no longer want to experience those sleepless nights thinking how to tell our crew that they cannot come home because they do not have a reliever.

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